MS-95 : RESEARCH METHODOLOGY FOR MANAGEMENT DECISIONS |
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BLOCK |
UNIT NOs. |
UNIT TITLE |
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I |
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INTRODUCTION TO RESEARCH METHODOLOGY |
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1 2
3 |
Importance of Research in Decision Making Defining Research Problem and Formulation of Hypothesis Experimental Designs |
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II |
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DATA COLLECTION AND MEASUREMENT |
4 5 6 |
Methods and Techniques of Data Collection Sampling and Sampling Designs Attitude Measurement and Scales |
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III |
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DATA PRESENTATION AND ANALYSIS |
7 8
9 10 |
Data Processing Statistical Analysis and Interpretation of Data — Non-Parametric Tests Multivariate Analysis of Data Model Building and Decision Making |
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IV |
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REPORT WRITING AND PRESENTATION |
11 12 13 |
Substance of Reports Report Writing and Presentation Presentation of a Report |
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